Responsibilities:
- Develop and execute innovative digital marketing strategies to drive brand awareness, user acquisition, and revenue growth: Utilize your expertise in digital marketing to create and implement strategies that effectively promote our brand, attract new users, and increase revenue. Leverage various digital channels such as social media. Familiar with the local EDM strategy, SEO, SEM, and content marketing to achieve marketing objectives.
- Conduct thorough market research and competitor analysis to identify new opportunities and stay ahead of trends: Stay informed about the target market and competitors through comprehensive market research and competitor analysis. Use the gathered insights to develop effective marketing strategies and identify new growth opportunities from user side and product function side.
- Implement data-driven approaches, tracking key metrics, and optimizing campaigns for maximum ROI: Utilize your strong analytical skills to track key metrics and interpret data to make data-driven decisions. Optimize marketing campaigns based on the insights gained to ensure maximum return on investment (ROI).
- Collaborate closely with cross-functional teams to ensure brand consistency across all digital touchpoints: Work closely with cross-functional teams, such as design, content, and development, to ensure brand consistency across all digital touchpoints. Collaborate effectively to align marketing initiatives with overall business goals.
- Stay up-to-date with the latest digital marketing trends, tools, and best practices: Maintain a deep understanding of the ever-changing digital marketing landscape. Stay updated on the latest trends, tools, and best practices to implement cutting-edge strategies and maintain a competitive edge.

Requirements:
- Proven track record of success in digital marketing, preferably within the App development industry: Demonstrate a successful track record in digital marketing, preferably with experience in the App development industry. Showcase achievements and measurable results from previous campaigns.
- Strong expertise in leveraging various digital channels such as social media, email marketing, SEO, SEM, and content marketing: Possess a strong understanding and hands-on experience in utilizing various digital channels effectively, including social media, email marketing, SEO, SEM, and content marketing.
- Excellent analytical skills with the ability to interpret data and make data-driven decisions: Showcase strong analytical skills and the ability to interpret data. Demonstrate proficiency in using analytical tools to derive meaningful insights and make informed, data-driven decisions.
- Creative mindset with the ability to think outside the box and develop innovative marketing campaigns: Display a creative mindset and the ability to think outside the box. Demonstrate the capacity to develop innovative marketing campaigns that capture user attention and drive user engagement.
- Strong communication and collaboration skills to work effectively within a fast-paced, team-oriented environment: Possess excellent communication and collaboration skills to work effectively in a fast-paced, team-oriented environment. Demonstrate the ability to communicate ideas clearly and collaborate with cross-functional teams.
- Passion for staying ahead of the curve in the ever-evolving digital landscape: Exhibit a passion for digital marketing and a drive to stay ahead of the curve in the ever-evolving digital landscape. Stay updated on the latest trends, technologies, and best practices in the industry.
- Able to work individually and in a team remotely
- Available to work full time from 9:30-18:30 SGT from Monday-Friday (can be discussed).